Micro-interactions effectively communicate brand identity and ethos while strengthening ties with the customer. These habit-forming tools make for a fun and seamless user experience. Facebook’s ‘likes’ and Tinder’s ‘swipes’ are two classic examples. Micro-interactions originated with the need to guide customers who had hit a snag while using a service or a product. The goal […]
A conference provides an excellent chance to build authority in your sector, raise brand recognition, and inspire or entertain both potential and existing customers. Meetups and professional conferences have spread to every business on the planet.