Last updated on January 7th, 2022
Floral business is booming everywhere as flowers are always in demand to celebrate various occasions. But for survival, a new small business in this industry has to compete hard against thousands of established players and shops. In this case, your floral logo will matter a lot to drive potential customers’ attention to your newly opened floral farm or shop.
There are several floral companies in the market, and if you are a new business, you have to compete with all of them. In the U.S, people spend $26 billion annually on floral products, and the total value of cut flower sales in the country is $7.5 billion. There are 16,182 florist establishments in the U.S. Average floral sales per shop is $322,331.
These stats give you an idea of the competition you are going to face in the market. So, be prepared to chalk out a marketing plan that works for the growth of your business. But most importantly, pay attention to your floral logo. Make sure that its design is unique and memorable.
What a floral logo identifies?
If you are running a floral business, you probably know the importance of having a memorable floral logo. A logo identifies a business in the best possible manner. By looking at the logo, people can quickly know which business a logo represents. But the logo is much more than an identity mark. Most importantly, a cleverly designed logo has the power to leave an excellent first impression on potential customers.
Yours may be a small floral business that has just started in the market with a low budget. Still, you do not have to spend much on designing your logo. You can even think of creating a logo on your own with the use of a logo maker.
An online logo generator is DIY software that guides you in creating a logo quickly. You have access to hundreds of design elements such as colors, fonts, floral images, etc. Then, pick your choice of a design template out of many and drag-and-drop those elements in the template to customize your logo. This is your way to design your logo all by yourself without any experience.
How To Design A Logo?
Today, with the help of several DIY tools and graphic designers, designing a new logo is simple and easy. However, while designing your logo, you need to keep a few things in mind to get a better result. Read to know more….
01. Know Your Brand Message
Your floral logo design must be such that it sends out the right signals to your target audience. These signals should be about your business attributes. For example, you may intend to convey a message of happiness and professional services. In that case, the must-have logo elements of typeface, colors, etc. to evoke these feelings.
02. Consider Your Business Goals
If you are a logo designer, first find out all about your or your client’s floral logo business and its goals. This will help you in targeting an audience by incorporating the correct design elements. If colors evoke a feeling that is not the target of the client’s business, it is not considered a good business logo. So, find out what your client’s business is all about.
03. Choose Colors And Logo Fonts Carefully
Colors and fonts are the two most important design elements. While colors can evoke our emotions, fonts give personality to a design. So, their careful and strategic use will help convey your message to the customers.
04. Pick The Right Type Of Logo
There are several types of logos such as wordmark, lettermark, pictorial mark, abstract, mascot, and combination logos. You should choose one of these types depending on your brand message. Most of the floral logos are a combination of an image of flowers plus the brand name.
But before you think of designing a logo for your floral business, make sure that you take a look at inspirational logos from this industry. That will give you an idea of how your logo should look like and how it can still stand out.
Here Are Top 21 Impressive And Inspiring Floral Logos
01. Flowers For The People
The Flowers For The People logo is in the shape of a bouquet, which indicates a special occasion. The flowers and leaves are carved in a simple yet classic style with a bowtie to make the customers feel special. The use of colors in logo design here is impressive as only three colors, green, yellow, and brown, are used.
The Greenrose logo is an impressive example of minimalistic designs, using only a rose in green color to reflect the company name. This simple logo design is unique and memorable due to its unique concept.
03. Yuri Press
The Yuri Press logo is attractive due to its unique use of flower petals. The big petal in pink catches your eye immediately due to its size. The designer creates the flower petal and green leaves in the same sequence of size, making it a memorable logo.
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04. Blissful Blooms
The designer wanted a logo that had calligraphy in Gold. The company Blissful Blooms in its design brief said that they wanted their company logo in large font. Another requirement was that the logo should be in pastel earth tones colors.
This logo keeps the brief in mind. There is a large font that is in a handwritten style. A large image of the flower in a classic style is also an attractive critical element. This logo stands out for its yellow color too and a round shape in the middle.
According to the client’s design brief, there must be an “Azalea” flower in the logo design, and it should resemble the Edelweiss flower attached. This is one of the ideal simple floral logos that draws customers’ attention instantly.
You can create a logo like this one without having any prior knowledge of designing anything. All you need to do is to use DIY software dedicated to helping you design a logo quickly. You will drag and drop colors, fonts, etc to a logo design template while designing your logo.
Posey logo is in one of the old classic garland shaped floral logos. This shape gives customers assurance of quality floral products and services. There are many flowers used in this design, which evoke happiness and joy.
07. Flower Shop
This logo is an example of a minimalistic floral logos. It has a basket as a symbol of shopping, and two pretty pink flowers are there that you buy from the shop. The logo looks beautiful and perfectly goes with the theme of the flower shop.
This floral logo catches our attention instantly due to the use of bright colors. Also, the big typeface draws attention towards the logo design and floral business of the shop.
Black background and a bending flower in a classic style are vital features of this logo. This floral logo is also an inspirational example of the use of typeface.
This is a unique logo design for a floral business. It uses a dragonfly as a chief design feature. The floral shop name Dragonfly had to come in the design. But the logo catches the attention and stands out from the crowd. The use of red and green makes the logo even more attractive to watch.
11. Birdhouse Wreaths
This floral logo is quite colorful, elegant and makes stunning floral logos. Logo design shows a wreath coordinated with lime green and lavender color that instantly catches the attention. Wreath also has a cute birdhouse with a tiny bird sitting on the top of it.
This floral logo looks cheerful, creative and goes with the theme of their floral business. The company has a floral business of seasonal wreaths that the logo design reflects well.
12. Etat D Ame
This floral logo displays the company’s name in the center of the logo design, with many colorful flowers in the background. The name of the company is in french and the font used is quite contemporary and catchy. This is one of the floral logos that is simple, subtle, and sophisticated and goes with the concept of a new business.
13. Fiesta Farms LLC
The Fiesta Farms logo is one of the excellent examples of a unique and attractive design. It has one attractive element in the form of a big yellow flower, which drives our attention immediately. Then, the leaves are in ‘f,’ shape, for Fiesta’s company name.
The company is a wholesale horticulture grower, with its focus being on quality plants and excellent services. This logo design successfully conveys the message to the prospective customers.
14. Northern Lights Peonies
Northern Lights Peonies is in the business of growing peonies for the cut flower industry. So, its floral business logo shows a small green tractor representing flower farming.
The farm’s name Northern Lights is the inspiration behind the simple northern lights line above the company’s full name in black serif fonts.
15. Faux Real Flowers
Faux Real Flowers targets female customers between the age of 25-35 years. They are the buyers of high-end custom flower arrangements for weddings, schools, offices, and churches. Since the brand sells flowers arranged in a classic style, Its floral logo is in classical lettering.
16. Tiny Footprint Flowers
Tiny Footprint Flowers grows and sells beautiful heirloom flowers. Its floral logo, therefore, has heirloom flowers beautifully arranged as part of the design. You can also notice that the brand’s name Footprint gets represented in the foot design on the left side.
17. Kate’s Flowers & Petals
Kate’s Flowers & Petals specializes in exotic flowers, particularly orchids and bougainvillea flowers. The designer created the logo in the brand’s initial letter K but with a leaf and kate flower.
18. Joyce Merck Florist
Joyce Merck Florist mainly sells Purple Lilly. Its floral logo is in classical style. Since the brand sells purple Lilly, the designer chose purple as the prominent color for the logo. The circle shape and arrangement of the flowers attract viewers.
19. Gifted Forest
Gifted Forest sells florals, botanicals, citrus trees, and fruit trees. The designer used the brand’s name Gifted as an inspiration to design the logo and created the circle and flowers as if they were a gift.
20. Sunnylea Farm
Sunnylea Farm grows and harvests flowers and sells value-added products. Its logo is a simple, unique, and memorable design with just a budding flower plant and sun.
21. Jacky’s Floral Boutique
Jacky’s Floral Boutique provides floral designs in a studio setting, and its clients are primarily from large cities. The brand targets special events such as weddings and birthdays. Its floral logo conveys sophistication and class, which builds trust, and the logo looks classy.
Your small floral business can have such an excellent logo despite a low budget. All you need to do is to use a floral logo maker, which is a software tool that lets you create your logo without any skills and experience.
Such a tool will guide you to picking the right colors, fonts, etc elements and then drop them into a design template to customize your logo as per your design requirements.
So, these are the inspirational logos that you should consider while designing your floral logo for the upcoming business. You should take a deeper look at understanding how the designers use colors, fonts, and floral images to convey a brand message to the target customers.
If you intend to design your logo on your own, Designhill logo maker is the ideal DIY tool that lets you access hundreds of colors, typefaces, floral images, etc. You can easily customize your floral logo in a few minutes.
But you can also opt for launching your logo design contest at Designhill that that will give you access to dozens of unique floral logo design ideas from as many designers from across the globe.
They will try their best to win your contest and prize money and, therefore, you will have plenty of new logo ideas. You can then pick one suitable logo for your floral business.
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An impressive floral logo can attract new customers to your business. But before you start designing your logo, have some inspirational ideas. These logos from the floral industry are excellent examples of how a logo should look in terms of colors, fonts, images, etc. design elements.